Hi hi hi fam. Like I’m sure it was for many of you, May was a super busy month for me. With moving and having our new house under a little bit of construction, my personal life is a little bit of a hot mess…which sadly led me to slack on my blog for like a solid week.
Social Growth + Strategy
SO, one thing I read today totally changed my mindset on something…page views.
Laura at By Laura Incau said this.…
When it comes to blogging for profit, there are only two types of numbers that matter:
- Conversion from traffic to subscribers
- Conversion from subscribers to customers
Basically, it says page views can be pointless…if your traffic isn’t turning into conversions and users aren’t turning into readers…
And I was like DUH! This is the smartest thing ever. You can get allll the vanity page views you want (just like vanity likes on Instagram) and it doesn’t matter. I was getting a little obsessed with growing my pageviews…and is it important? yes.
But AGAIN. More vanity numbers that don’t matter if you’re not reaching the RIGHT people and connecting with them.
What has continues to make a huge difference is my social media growth is how I think about social media itself. I was absolutely guilty of this before…putting out pretty photos and expecting the followers and likes to roll in. Putting out a new blog post and expecting the traffic to just come my way.
And it would… in small numbers.
What really kick-started my growth was basically following an 80-20 rule for social media, too.
80% engaging and commenting and sharing OTHER people’s content. 20% self-promotion.
♡ Pinterest Growth
900 followers –> 1,268 followers
Pinterest is easily 80% of my traffic.
Following my own 80-20 rule, I have Board Booster set up to automatically repin hundreds of pens to almost 100 group boards every day. (sign up for your own trial of Board Booster, highly recommend –> here)
Automating my pinning gives me tons of time to…
- Go through my feed & pin in real-time (fashion, home decor, fitness, etc)
- Go through the pins I have pinned/saved, go to that blog, read the article, and comment.
Setting up my self-promotion saves HOURS that I can spend engaging with other people. That shift from thinking about my posting to think about OTHERS has really changed my game.
The one Pinterest growth item that I really did invest in was the “Pinterest Strategies e-book.”
follow me on Pinterest –> here
♡ Instagram Growth
1,075 followers –> 1,188 followers
I have a whole post on this –> How to Create a Beautiful Instagram Theme and Grow Engagement –> here
Basically, I followed my own tips for Instagram. Making a list of people in my niche, commenting on my photo every single day, going to their blog if it’s in their bio, leaving a comment on their blog…rinse and repeat.
Second part of Instagram growth is growing your own feed.
- Tagging midsized brand/accounts in your photo for that repost
- Use hashtags for mid-sized brands/accounts
- Using Insta stories to document behind the scenes
I’m gaining about 300 real, authentic Instagram followers a week, which is pretty great for me.
follow me on instagram lol –> here
♡ Twitter Growth
60 followers –> 120 followers
This month was the first month I started scheduling tweets using Buffer. I don’t see too much traffic from Twitter, but I like tweeting to you guys and doing Twitter polls.
Basically a completely free way to get opinions.
follow me on twitter –> here
♡ BlogLovin’ Growth
32 followers –> 60 followers
I actually really love this platform. When I first discovered it, I was like this is the smartest thing ever.
I love that I can see who read a certain post. It’s so much better than seeing a number on Google Analytics.
find me on BlogLovin –> here
Email Growth + Strategy
So, this month was the first month I spent some time on my email list and newsletters. Honestly, before May, I was like…I already have SO much to work on, I’m just going to throw Hello Bar up on the bottom of the page and see what happens.
And I have one girl to thank for why I started paying attention to my email list in May.
It’s an amazing post and best of alll….it’s easy. And not time-consuming. So I signed up for Convert Kit, created some forms, and started building the Slightly Savvy Blogging Newsletter. In like 1 week, I gained 50 subscribers AND the feedback has been awesome.
Sign up for Convert Kit w/ this link + get your first month free –> here
Sign up for the Slightly Savvy Blogging Newsletter on the pink bar below –> we talk secrets on Board Booster optimization, heat maps, Facebook groups for bloggers, and more
And the grand total is…
Not gonna lie guys, around mid-May, I was super nervous like….dang it, I am SO not going to make $100 this month (which was the goal I set in April). But then, like lots of people are saying right now, numbers are just numbers. Goals are GREAT to set. But sometimes, numbers like page views or affiliate income aren’t great indicators of how well your blog is performing OR how well you’re connecting with readers.
♡ Amazon Affiliates
Even with my week of super slacking, I crossed over 4,000 page views. With that came a decent amount of clicks on Amazon links.
some tips for Amazon
- people tend to click more on the word “here”
- Amazon’s cookie window is 24 hours…so think about times when people might be ordering things from Amazon quickly (Father’s Day, Memorial Day weekend, basically any holiday or event) / try to plan your affiliate links accordingly
♡ ShopStyle Collective
I actually stumbled on this affiliate program when I was just looking for a way to build products on Slightly Savvy. I was tired of just linking text links and then including a picture, and I’ve seen tons of bloggers using product widgets & it looks really pretty.
best thing about shopstyle is getting paid for clicks.
Got my first referral for Ebates. Ebates is just legitimate, free money from shopping online. Like this month, I spent a LOT shopping online for house stuff and groceries…with the bonuses and promos, they run, I’m going to get at least $50 in cash back this month.
Sign up for Ebates to start getting cash back from Sephora, Amazon, + more AND get a $10 gift card to Walmart –> here
May Top Posts
♡ top posts published in May
- Cute Nonsense for Your Apartment or First Home –> read it here
- My Favorite Face Masks for Acne Prone Skin –> read it here
- 2017 Cruelty-Free Makeup Staples –> read it here
♡ top posts overall
- Cute Nonsense for Your Apartment or First Home –> read it here // first home post, which is super fun that you guys enjoyed!
- 10 Ways I Stay Healthy Working at a Desk All Day –> read it here
- My Favorite Face Masks for Acne Prone Skin –> read it here
June Blogging Goals
♡ mini ebook
I’m considering writing some kind of e-book…either going to be on branding, social media, or monetization. Those three topics are absolutely what I get the most questions about, so I would love to figure out a way to bring tons of value for super cheap. Like under $10.
If you guys have thoughts on what you would want…let me know!
♡ guest posts
My first guest post, How We Made A $37,00 Salary Work for Two People, is live live live on The A&J Muse! Amanda + Julia run The A&J Muse, and they have FAB finance advice presented in a way that doesn’t want to make me poke my eyes out.
I did a super honest post about how we lived on a really small paycheck my first year out of college. Peep it –> here
♡ more instagram stories
I’m loving being able to do like mini videos on IG stories, and you guys seem to love it too from all the DMs I get. Follow me over here for beauty/skincare, wellness, and other nonsense.
It’s so fun to watch other bloggers grow their income & their brand, too. Income reports are definitely some of my favorite posts to read.
If you have your own income report, leave it below so I can read it!
A fun note: I want to work with more of you guys 1 on 1. I love learning about your different visions for your blog/brand, and more than anything, I’m SO grateful you give me your ear. Let me dive into your brand a little, figure out some unique, no BS strategies, + send them to you. There is a cost to this ($35), but I think you’ll find pretty quickly it’s well worth it. Fill out this little form here + I’ll get back to you within like an hour to talk.
This post contains affiliate links to help keep this blog up and running.